Content Marketing Institute //www.kokobaja.com Content Marketing Institute Tue, 11 Aug 2020 10:00:46 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.15 46589267 Conquer Your Video Fears and Get on Camera //www.kokobaja.com/2020/08/conquer-live-video-fears/ //www.kokobaja.com/2020/08/conquer-live-video-fears/#respond Tue, 11 Aug 2020 10:00:46 +0000 Dennis Shiao Company News //www.kokobaja.com/?p=97659

With several video meetings under your belt, it’s time to make yourself the star of the show. Step out from those internal meetings and go live for all to see. You’ll gain visibility and enhance your personal brand. Continue reading

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如何创建支柱内容感伤呢gle Will Love //www.kokobaja.com/2020/08/create-pillar-content-search/ //www.kokobaja.com/2020/08/create-pillar-content-search/#respond Mon, 10 Aug 2020 10:00:25 +0000 Justin Champion Company News //www.kokobaja.com/?p=97622

Climb the mega mountain of Google search. Work backward step by step to create a valuable piece of pillar content. Here’s how to do it. Then you’ll have a map on how to blaze that trail the next time. Continue reading

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How Are Marketers Embracing the Chaos? [The Weekly Wrap] //www.kokobaja.com/2020/08/marketers-embracing-chaos/ //www.kokobaja.com/2020/08/marketers-embracing-chaos/#respond Fri, 07 Aug 2020 10:00:59 +0000 Robert Rose Company News //www.kokobaja.com/?p=97653

This week, Robert Rose finally accepts the chaos. He ponders wanting to do something meaningful but not wanting to start something meaningful. He chats with this week’s person in content marketing about the new importance of content. Continue reading

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10+ Buzzwords to Banish From Your Content Marketing Vocabulary //www.kokobaja.com/2020/08/buzzwords-banish-marketing-vocabulary/ //www.kokobaja.com/2020/08/buzzwords-banish-marketing-vocabulary/#respond Thu, 06 Aug 2020 10:00:26 +0000 Ann Gynn Company News //www.kokobaja.com/?p=97599 < p >考虑这组治疗行话。检查啊ut the overused, misused, poorly used buzzwords that some Content Marketing World presenters are sick of hearing and seeing. Then feel free to vent and add your own in the comments. Continue reading

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How to Use Google Search Console to Drive More Search Traffic //www.kokobaja.com/2020/08/untapped-keywords-google-traffic/ //www.kokobaja.com/2020/08/untapped-keywords-google-traffic/#respond Wed, 05 Aug 2020 10:00:17 +0000 Nico Prins Company News //www.kokobaja.com/?p=97572

Learn what Google really thinks of your content. Discover the keywords you don't target but which still help your content show up in search results. Then learn how to maximize those untapped opportunities. Continue reading

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Write Smarter and Faster With Tips From These Top 5 Posts //www.kokobaja.com/2020/08/writing-smarter-faster/ //www.kokobaja.com/2020/08/writing-smarter-faster/#respond Tue, 04 Aug 2020 10:00:51 +0000 Kim Moutsos Company News //www.kokobaja.com/?p=97563

People can’t get enough content creation tips. So we’re going to make it easy for you with six tips from (and links to) the five most popular content creation articles on the CMI site. Continue reading

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How Content Marketing Can Save Your Digital Marketing Strategy //www.kokobaja.com/2020/08/digital-marketing-strategy/ //www.kokobaja.com/2020/08/digital-marketing-strategy/#respond Mon, 03 Aug 2020 10:00:34 +0000 Robert Rose Company News //www.kokobaja.com/?p=97541

Content marketing is not dead. And it’s not better than sliced bread. Nope. Content marketing is a multiplier. And that makes it a great reason for you to play a true leadership role in broader marketing planning. Let us explain.
Continue reading

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Wants vs. Needs: Is the Debate Even Necessary? [The Weekly Wrap] //www.kokobaja.com/2020/07/culture-in-content/ //www.kokobaja.com/2020/07/culture-in-content/#respond Fri, 31 Jul 2020 10:00:21 +0000 Robert Rose Company News //www.kokobaja.com/?p=97552

This week, Robert Rose asks why anyone needs content marketing, talks about businesses making it rain for content marketers, and discusses culture in content. Plus, he shares an oldie but a goodie on 10 ways to do engaging content. Continue reading

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Overcome a Boring Blog With These 5 Techniques //www.kokobaja.com/2020/07/overcome-boring-blog-techniques/ //www.kokobaja.com/2020/07/overcome-boring-blog-techniques/#respond Thu, 30 Jul 2020 10:00:50 +0000 乔迪•哈里斯 Company News //www.kokobaja.com/?p=97516

If you think blogs are past their prime, think again. They still can be one of the best ways to attract a trusting, engaged audience. Consider these techniques used by brands that make their blogs stand out and excel. Continue reading

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You May be Undermining Your Content Marketing //www.kokobaja.com/2020/07/cognitive-biases-disadvantage/ //www.kokobaja.com/2020/07/cognitive-biases-disadvantage/#respond Wed, 29 Jul 2020 10:00:35 +0000 Lesley Vos Company News //www.kokobaja.com/?p=97509

Content marketers know the positive power of cognitive biases – how systematic and unconscious mental-processing influences people's decisions. But we don't think about how our biases can be a disadvantage. Let’s explore. Continue reading

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